Maximize Your Trade Show Exhibit to Attract New Customers

Trade show season is upon us. Do you know how to make your table stand out among the others?

Do you have your product details memorized? Is your company literature in order? Before you shell out hard earned money for your next show, come to our seminar and hear what the expert has to say.

John Hill of JAH and Associates, Long Island’s foremost authority on trade shows and author of the book “Tips and Tales from the Booth: Avoiding Trade Show Mistakes” is our guest speaker.

John will teach you how to plan and prepare for Trade Show success, covering topics such as Pre-Show, Show, and Post-Show requirements and activities, all of which are designed to assure a successful investment on your part, as well as exhibiting to markets of interest. Included in the seminar will be:

• Strategic issues such as determining what shows to attend, what booth placement positions will benefit your products/services the most, and tactical issues such as actual booth design, layout and graphics placement.
• Steps you need to take that are related to promotion, follow-up, contact management and “prospect vs. suspect” analysis.

Krista Giannak from Wise Words That Matter, will be our 10-minute Member Spotlight Speaker.

Admission is $20 for guests and $5 for members. You can make payment below with a credit or debit card.

Lunch is included. You must RSVP in advance. There will be time to network and make introductions. If paying at the door, email Marcia Isman at mi4mags@aol.com and pay by cash or check only.

The seminar is open to all.